Lifestyle

Beatitude: Taking Indian Weaves to The Global stage

Beatitude is a leading online marketplace for Handcrafted Sarees. With a vast collection of India’s finest works, this online portal offers exclusive designs and superior work of artisans from various states in India. “We don’t just sell sarees; these are stories from different parts of the country – from the remotest parts to the famous centers; we have something unique picked up for our customers,” says Pushkar Shukla, Managing Director and co-founder, Beatitude.

Beatitude
Pushkar Shukla and Akanksha Shukla

If you love natural fabrics, Beatitude is the place to shop as it houses the most authentic and pure work of the craftsmen across the country. ” Whether you are looking for a Banarasi silk saree, or a Jamdani, or Linen saree for a casual event, there is something that will surely appeal to our tasteful clientele,” says Akanksha Shukla, partner, and co-founder.

Beatitude is a destination for affordable luxury. The portal has a good mix of traditional pieces and very modern and ultra-chic designs that appeal to the current generation. The company also has their in-house designer wear, Beatitude Label, for those who aspire to couture. “We know that many of our customers desire uniqueness – in fabric, design, work, and overall look and feel. Thus most of our products are crafted to give an exclusive, luxurious feel to the wearer. It accentuates their charm and grace and is trendy enough to suit their modern lifestyle”, says Pushkar.

The company works in coherence with the causes like Make in India and Vocal for Local. The founder duo- Pushkar and Akanksha aim to take local art to the global stage. They have many existing International clients who appreciate the Indian Handicraft and aspire to possess unique designs and authentic weaves. “Our main motto is to create value across the chain. We want people across the globe to recognize the Indian handicraft and adopt it. Taking these sarees to an International platform not only gives our clients the best of pieces but also enables us to help weavers get rightful value for their hard work”, says Akanksha.

The company has seen phenomenal growth in the last 4 years with a CAGR of 4975%. They have bigger plans to expand their business in the coming years. In 2021, they intend to broaden their offerings in terms of newer saree collections and add other verticals to their existing portfolio.

The exclusive handcrafted Beatitude collection can be experienced and bought from https://www.beatitude.in/

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